Rug Care Guide

Organic Cotton NZ Wool Heavy Loop Chenille New Jute Plush Flokati & Shag Vegan Wool

Organic Cotton

100% GOTS-certified and OEKO-TEX® STANDARD 100 certified organic cotton is naturally soft and breathable. Hypoallergenic fibres chosen with care for sensitive skin. Durable, gentle, and thoughtfully crafted for everyday comfort.

SWEEP OR
VACUUM OFF DEBRIS

ADDRESS SPILLS
 THROUGH SPOT CLEANING

CLEAN THOROUGHLY IN A SHOWER
OR BATHTUB AS NEEDED

DRY IN A FLAT AND
 CLEAN SURFACE

Washing Maching Requirements

We recommend using a front-loading washing machine only for mid-high piles for the best results. Fibres can snag in top-loading washing machines, which can lead to matting, increased shedding and overall wear over time.

Care Instructions

Daily Care

Vacuum gently with a soft brush attachment, following the pile's direction. Avoid rotating brushes or stiff bristles that can snag cotton loops. In high-traffic spots, vacuum more often and wipe up debris promptly.

Cleaning Method

Blot spills immediately and spot-clean with mild, pH-neutral detergent in cool water. Machine wash gentle cycle, cold water (30°C max), mild detergent only—no softeners, bleach, or brighteners. Wash separately initially to prevent colour transfer. Tumble dry low or lay flat. For larger rugs, use a laundromat, shower, or bathtub.

To protect your investment

Simple preventive measures significantly extend your rug's lifespan: always use rug pads to reduce wear and prevent slipping, place protective barriers under furniture legs, keep out of direct sunlight or rotate every 2-3 months to prevent fading, and store properly during seasonal changes to maintain its pristine condition.

Note on organic cotton

These rugs are crafted from premium organic cotton that's naturally breathable and soft underfoot. The organic fibres may settle slightly during the first few washes as they adapt to your home environment. A gentle brush with soft bristles after drying can help restore texture and fluff the fibres.