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DOUBLE INSIDERS

Our Kids Washable Organic Cotton Rugs are here: built for everyday life and all its mess

Where fun meets function, our newest kids collection celebrates childhood and creativity with rugs soft and durable enough for real life moments.

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Written by Stephanie Aquino

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5 min read

Our Kids Washable Organic Cotton Rugs are here: built for everyday life and all its mess

What began with washable rugs designed for real life has grown into something more considered—a new chapter rooted in natural materials, elevated design, and the kind of thoughtful craftsmanship that makes everyday living feel a little more effortless. Our Kids Washable Organic Cotton Rugs marks our first organic cotton range, bringing together the functional ease we're known for with a softer, more conscious approach to family living.

This collection is designed for homes where style and practicality aren't opposing forces—they're partners. Each piece is crafted from 100% GOTS-certified and OEKO-TEX® STANDARD 100 certified organic cotton, machine washable, and built to handle the beautiful chaos of childhood without compromising on design integrity. Playful yet refined, durable yet gentle, these rugs are made for the moments that matter: the spills, the play, the everyday magic that happens when you're not tiptoeing around your own home.

“Playful yet refined, durable yet gentle, these rugs are made for the moments that matter.”

Design that evolves

The Kids Washable Organic Cotton Rugs introduce three distinct styles, each inspired by the textures and tones of childhood imagination while remaining firmly rooted in contemporary design sensibility. Pebble Neutral offers a soft, grounding base—organic shapes rendered in warm, earthy tones that feel timeless and versatile. It's the kind of design that works beautifully in a nursery today and transitions seamlessly into a reading nook or bedroom as your child grows, adapting to changing tastes without ever feeling dated.

Canyon Multi brings a sense of adventure, with layered stripes and sun-baked hues that nod to natural landscapes and open-air play. The palette draws from desert tones and golden-hour light, creating visual interest through subtle colour shifts rather than bold contrasts. It's playful without being juvenile, sophisticated enough for design-conscious parents while still capturing the spirit of exploration that defines childhood.

Imagination Multi is where colour comes alive: playful, abstract forms in a vibrant palette that celebrates creativity without overwhelming the space. This isn't about primary colours shouting for attention—it's a more considered approach to colour play, with tones that feel modern and curated. These aren't rugs that demand to be the focal point of a room; they're pieces that grow with your home, adapting to evolving tastes and life stages. Whether you're drawn to the quiet sophistication of neutrals or the expressive energy of colour, there's a thoughtful balance between personality and longevity built into every pattern. They're designed to feel as relevant in five years as they do today.

“These aren't rugs that demand to be the focal point of a room; they're pieces that grow with your home, adapting to evolving tastes and life stages.”

Conscious Craft

At the heart of this collection is 100% GOTS-certified and OEKO-TEX® STANDARD 100 certified organic cotton—a material chosen not just for its environmental credentials, but for its inherent qualities that make it ideal for family living. Unlike synthetic fibres, organic cotton is renewable, biodegradable, and cultivated without harmful pesticides or chemicals, making it naturally gentle on sensitive skin and kinder to the planet. The GOTS certification ensures the entire production chain meets rigorous environmental and social standards, from the cotton fields through to the finished rug.

The lightweight, durable weave is the result of careful engineering—designed to withstand the rigours of family life while remaining easy to move, style, and—crucially—wash. The natural breathability of organic cotton means these rugs won't trap heat or moisture the way synthetic alternatives can, creating a more comfortable surface for play and rest. The fibres are inherently soft, requiring no chemical treatments to achieve their plush feel, and they actually improve with washing, becoming softer over time while maintaining their structural integrity.

Safety and durability aren't afterthoughts here. These rugs are crafted with non-toxic, AZO-free dyes and sustainable processes that prioritise both human health and environmental responsibility. They're as safe for crawling babies as they are for energetic toddlers, with no off-gassing or chemical residues to worry about. The natural resilience of organic cotton means they'll hold up to repeated washing without losing their shape, colour vibrancy, or softness, maintaining their integrity through years of everyday use. It's a material that performs as well as it feels, offering peace of mind alongside tactile comfort—proof that conscious choices don't require compromise.

“Designed to withstand the rigours of family life while remaining easy to move, style, and crucially—wash.”

Practical Magic

This is where Double's ethos truly comes to life: the intersection of thoughtful design and real-world practicality. These rugs are machine washable, which means spills, muddy footprints, and art projects gone rogue are no longer cause for concern. Toss them in the wash on a gentle cycle, and they come out looking fresh—no special treatments, no professional cleaning, no stress. It's the kind of functional ease that fundamentally transforms how you live in your space, removing the low-level anxiety that often accompanies beautiful things in family homes.

But washability is just the beginning. The lightweight construction means you can easily move these rugs from room to room as needs change—from nursery to playroom to bedroom—without the back strain that comes with traditional heavy rugs. The low-pile design is ideal for young children learning to crawl and walk, providing a soft landing without the trip hazards of high-pile alternatives. And because they're made from natural fibres rather than synthetics, they're naturally resistant to static and won't harbour the same level of dust and allergens. These rugs are designed to be lived on, played on, and genuinely enjoyed, contributing meaningfully to your home's aesthetic while supporting the beautiful chaos of everyday family life.

“These rugs are designed to be lived on, played on, and genuinely enjoyed.”

The Kids Washable Organic Cotton Rugs represent more than just a new product line—they're a reflection of how Double continues to evolve while staying true to what matters most. By bringing together organic materials, thoughtful design, and the practical functionality we're known for, this collection offers a more conscious way to create spaces that work for modern family living. It's about making choices that feel good on every level: for your home, for your family, and for the planet.

Ultimately, these rugs are designed for the way you actually live—not the way you think you should. They're for the parents who want beautiful spaces without the stress, for the homes where creativity and comfort coexist, and for the moments that matter most. Because childhood is messy, joyful, and fleeting, and your home should be able to handle all of it with grace. That's the practical magic of it all.

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