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Design Pro Jono Fleming Shows You How To Make Checks Your Own
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Written by Jana Bocobo
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4 min read
Jono Fleming has long been an advocate for aspirational yet achievable design, championing the art of crafting spaces that feel uniquely personal. At the heart of Jono's ethos lies an appreciation for the dynamic interplay between evolving styles and personal expression, where one is given the freedom to play through making trends their own.
Enter Double's latest Checks Collection—a celebration of the timeless plaid motif, revitalised with a contemporary twist. This reinvention of checks and plaids introduces a vibrant array of hues and modern interpretations, breathing new life into a classic pattern. With a spectrum spanning from soothing neutrals to striking bursts of colour, and textures ranging from rugged jute to a soft chenille, the Checks Collection offers unparalleled versatility—providing a canvas to build upon and make uniquely your own. Tying in with Jono's philosophy, Checks allows you to easily personalise the collection, one vibrant check at a time.
Checkered Brown New Jute Rug
A Design Conversation with Jono
How would you describe your own design style?
“I like to think of my personal style as achievable, aspirational design.”
While his design style constantly evolves, the art of layering remains a core principle for the interior designer. He explains that layering colours, textures, and patterns adds depth and dimension to a space, making it feel more inviting and personal.
This approach is perfectly suited to the Checks collection, which offers a variety of rug styles, colours, and textures that anyone can experiment with and layer. Jono believes that regardless of a person’s individual style and taste, there’s always room to edit, layer, and curate their personal pieces to create a cohesive space that is easily achievable.
What are your top interior design trends for 2024, and how does Checks fit into that?
"The trends I'm loving for 2024 focus on the introduction of warmer tones, vintage furniture, and pops of chrome with post-modern accents.”
Jono believes trends are a great way to spark design ideas, but they come and go quickly. It's more important to focus on creating a space that reflects one's own style. He recommends selecting elements that resonate with an individual and their unique personal story, which can tie in greatly with their home.
The Checks Collection goes beyond just following trends – it empowers individuals to put their own spin on them and create a space that reflects their unique personality.
What do you love most about Double’s Checks Collection?
“There are so many enjoyable ways to utilise and style Double’s newest Checks Collection, thanks to its diverse range of designs.”
Jono admires the versatility of Double's Checks Collection, highlighting its wide array of styles as a key strength. He appreciates the collection's ability to seamlessly integrate into diverse design schemes, whether as a subtle backdrop or a bold focal point.
The Interior Designer emphasises the collection's capacity to cater to various design sensibilities, offering homeowners the flexibility to curate spaces that reflect their unique tastes.
Is there a specific rug that steals the show for you from Double’s Checks Collection?
“The Checkered Brown New Jute Rug is probably my favourite from the collection.”
Jono loves the warm tones in this rug's jute base. The brown and olive checks add a striking contrast that makes the design pop. The playful combination of pattern and colour is further enhanced by the use of a checkered border. Despite the variety of patterns and colours, the rug remains surprisingly versatile. Its neutral tones allow it to harmonise with a multitude of spaces and interior design styles.
Made from durable New Jute, the rug can seamlessly transition between indoor and outdoor spaces. Whether you want to style it in high-traffic areas of your home or create an inviting outdoor space, this rug offers endless possibilities.
Jono's Top Tips for Styling with Checks
Enhance Your Home's Modern Aesthetic with Checks
Introduce asymmetrical arrangements and geometric shapes to complement the linear patterns of checks, injecting a dynamic and contemporary vibe into your interior design. The Checks range offers a modern reinterpretation of the classic, beloved pattern, featuring remixed plaids and fresh colours.
How to Style Checks Collection's Runner Rugs
While hallways and entry zones are common choices for runner rugs, don't overlook the kitchen. Checks' machine washable construction makes them perfect for high-traffic areas like kitchens and dining rooms. Opt for the Half Check rug recommended by Jono for its playful pattern that adds personality and depth.
How to Style Checks Collection's Larger Sizes
For larger spaces, consider embracing bold patterns like the Spot Check or the Check In rug. These rugs not only define zones effectively, but also allow the patterns to breathe, creating a modern ambience within your open-plan area. Embracing bolder patterns like the Spot Check or the Check In rug in larger sizes, as suggested by Jono, ensures these designs can shine without overwhelming the space.
The Final Score With Checks?
Double's Checks Collection isn't just about reinventing a classic pattern, it's about creating livable spaces with an effortless mix of timeless and modern style. With Jono Fleming’s expert insights, you can give your home a relaxed elegance and contemporary edge. We're not just thinking outside the box anymore – we're bringing a couple of ‘em home.
